MiTú Network is a next-generation media company with a mission to change the way Latino content creators connect with their audiences. We operate the fastest growing multi-channel network on YouTube that is 100% dedicated to aggregating and generating the best Latino lifestyle content available on the web. We are seeking a super-talented, creative and results-oriented team player to support the development and implementation of our social media marketing strategy.
General Description:
The person chosen for this position will be part of the MiTú team charged with creating and executing innovative initiatives to: communicate our brand positioning; increase awareness of the MiTú Network; grow the distribution of MiTú Network content; drive the number of subscribers and viewers; and help build our community of Latino content creators. The social media coordinator will be responsible for the day-to-day operation of our social media platform.
Responsibilities include:
- Execute MiTu’s social media strategy by creating engaging, relevant content
- Develop MiTu’s voice in the social media conversation with audiences and creators
- Grow the distribution of MiTú videos through partnerships with relevant social media platforms and content publishers
- Establish operational schedules to maintain the activity on MiTu’s social media feeds on Facebook, Twitter, G+ and Pinterest
- Develop reports to track the performance of the platforms as well as of the different initiatives that are implemented
- Provide channel partners with support and advice on social media marketing strategies and optimization
- Develop case studies and best practice material to be shared with the content creators on the network
Qualifications:
- 2-3 years prior experience in a social media position, preferably for a digital content company
- Fluent in English and Spanish, with impeccable oral and written communication skills in both languages
- Digital native with a very active social media profile
- Superior analytical skills
- Familiarity with social media management tools
- Results-oriented, problem solver with proven organization skills
- Bachelor’s degree, preferably in marketing, communications, journalism, literature or related fields.
If you have these qualifications, are up to the challenge and want to work in a fun, dynamic environment in cutting edge industry, send your information to alejandro@mitunetwork.com